What is your opinion on Burger King has announced it plans on pairing its value meals with beer?

Move over, South Beach burger joints. The King is coming. And he's got booze.



Burger King announced plans Friday to open its first South Florida Whopper Bar -- a boutique version of the Miami-based fast food chain that hawks exotic recipes of its signature sandwich. The second of its kind in the country, and the first to serve up ice-cold beer, the 24-hour Whopper Bar South Beach has been in the works for several months and is set to open in February at Washington Avenue and 11th street.



Burger King touts the venue as a unique hometown location on high-profile real estate, and BK is adding SoBe flavor to the new locale: Delivery men on scooters will fetch your whopper to your condo (call 531-FIRE), and beer will be sold until 5 a.m.



``It's in our backyard,'' said Jonathan Muhtar, senior director of new concept development for Burger King. ``We love the idea of having a marquis, flagship location for us in Miami that we can share with the community we grew up in.''



Analysts say Burger King's new venture is part of a recession-friendly recipe. Customers are splurging on small luxuries like a gourmet burger but are less likely to fork over big bucks for a five-star meal, and the industry has noticed.



``People aren't spending as much money,'' said Richard Lackey, a Palm Beach Gardens-based restaurant broker and consultant. ``Where today they'll be at Morton's Steakhouse, tomorrow they'll be at a Friday's or a gourmet burger bar.''

http://www.miamiherald.com/business/stor鈥?/a>What is your opinion on Burger King has announced it plans on pairing its value meals with beer?
The last sentence gave the answer. They are not doing anything that Friday's, Chili's, Spoons, or Red Robin's already does with more class and close to the same price. Why stoop to Burger King's level? zWhat is your opinion on Burger King has announced it plans on pairing its value meals with beer?
it is as bad as the holiday inn in Britain is offering a service that if a couple goes into bed and it is cold they can call an employee to jump in the bed to warm it up

i am serious this is what they are doing ,look it upWhat is your opinion on Burger King has announced it plans on pairing its value meals with beer?
I think I would not want to go there if people are sitting around nursing beers all day. Drinkers tend to be loud, rowdy . Burger King can surely come up with something better than this .Burger King is suppose to be a family restaurant not a bar
BK is strugglin' right now. this is sink or swim gimmick for them. they are desperate.